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Prohlížení dle autora

Prohlížení dle autora "Ližbetinová, Lenka"

Zobrazují se záznamy 1-18 z 18

Application of cluster analysis in marketing communications in small and medium-sized enterprises: An empirical study in the Slovak Republic

Ližbetinová, Lenka; Štarchoň, Peter; Lorincová, Silvia; Weberová, Dagmar; Pruša, Petr (MDPI AG, 2019)
The approach of SMEs to using the customer databases and CRM: Empirical study in the Slovak Republic

Ližbetinová, Lenka; Štarchoň, Peter; Weberová, Dagmar; Nedeliaková, Eva; Juříková, Martina (MDPI AG, 2020)
Building the prestige of a university as a tool to achieve competitiveness

Juříková, Martina; Kocourek, Josef; Ližbetinová, Lenka (Univ Ss Cyril & Methodius Trnava, Fac Mass Media Communication, 2021)
Clustering Czech consumers according to their spontaneous awareness of foreign brands

Štarchoň, Peter; Weberová, Dagmar; Ližbetinová, Lenka (International Business Information Management Association, IBIMA, 2017)
Clustering in relation to brand perception: An example based on Czech consumers

Štarchoň, Peter; Ližbetinová, Lenka; Weberová, Dagmar (International Business Information Management Association (IBIMA), 2016)
Comparison of motivational preferences of university students and employees

Weberová, Dagmar; Štarchoň, Peter; Ližbetinová, Lenka (International Business Information Management Association (IBIMA), 2017)
Comparison of the motivation level of manufacturing enterprises employees in V4 countries

Hitka, Miloš; Weberová, Dagmar; Ližbetinová, Lenka; Vertáková, Milota (International Business Information Management Association (IBIMA), 2017)
Consumer attitudes towards Brands in relation to price

Weberová, Dagmar; Ližbetinová, Lenka (International Business Information Management Association, IBIMA, 2016)
Consumer preferences for eco-friendly products

Weberová, Dagmar; Štarchoň, Peter; Juříková, Martina; Káčerková, Eliška; Ližbetinová, Lenka (Inderscience Publishers, 2024)
Design students' view of creation in the context of the consumer market

Ližbetinová, Lenka; Weberová, Dagmar (IATED-Int Assoc Technology Education & Development, 2019)
Employability of university graduates in the Pilsen region of the Czech Republic

Ližbetinová, Lenka; Weberová, Dagmar (IATED-Int Assoc Technology Education & Development, 2018)
Impact of the COVID-19 crisis on service enterprises and their attitudes towards marketing investments

Juříková, Martina; Ližbetinová, Lenka; Káčerková, Eliška (Editura Universitatii „Alexandru Ioan Cuza” din Iasi, 2022)
The importance and influence of country-of-origin on consumer brand perception

Ližbetinová, Lenka; Weberová, Dagmar; Štarchoň, Peter (International Business Information Management Association (IBIMA), 2016)
Managing attitudes of consumers towards brands and quality

Ližbetinová, Lenka; Weberová, Dagmar (International Business Information Management Association, IBIMA, 2016)
Marketing decisions of young product designers: A study in the university environment in the Czech Republic

Weberová, Dagmar; Ližbetinová, Lenka (Springer, 2020)
Motivational preferences of the Czech and Russian blue-collar workers

Ližbetinová, Lenka; Hitka, Miloš; Zaborova, Elena; Weberová, Dagmar (International Business Information Management Association (IBIMA), 2018)
Product information and its impact on consumer brand perception

Weberová, Dagmar; Štarchoň, Peter; Ližbetinová, Lenka (International Business Information Management Association (IBIMA), 2016)
Ways to find employment and preferences in relation to a new job for university graduates of the Pilsen region in the Czech Republic

Ližbetinová, Lenka; Weberová, Dagmar (Springer, 2019)

Zobrazují se záznamy 1-18 z 18

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Prohlížení dle autora "Ližbetinová, Lenka"

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