Kontaktujte nás | Jazyk: čeština English
dc.title | Successful corporate strategy: How to transform business intentions into reality | en |
dc.contributor.author | Blahová, Michaela | |
dc.relation.ispartof | Creating Global Competitive Economies: A 360-Degree Approach, Vols 1-4 | |
dc.identifier.isbn | 978-0-9821489-6-9 | |
dc.date.issued | 2011 | |
dc.citation.spage | 207 | |
dc.citation.epage | 218 | |
dc.event.title | 17th International-Business-Information-Management-Association Conference | |
dc.event.location | Milan | |
utb.event.state-en | Italy | |
utb.event.state-cs | Itálie | |
dc.event.sdate | 2011-11-14 | |
dc.event.edate | 2011-11-15 | |
dc.type | conferenceObject | |
dc.language.iso | en | |
dc.publisher | International Business Information Management Association (IBIMA) | en |
dc.subject | Management System | en |
dc.subject | Bata Management System | en |
dc.subject | Strategy | en |
dc.subject | Innovation | en |
dc.description.abstract | The following paper deals with prerequisites, for creating and maintaining a successful corporate strategy that can enable a company to effectively transform business intentions into reality. The right usage of corporate strategy in existing management systems (preferably in companies behaving like living organisms) may improve organizational performance, however identification of dimensions that have a fundamental influence on company's performance, profitability, effectiveness, competitiveness and their synergistic effects, will create a new, original and valuable strategic management system with a significant influence on corporate performance, its self-sustainability, competitiveness and could be utilized as an example of a successful corporate strategy. | en |
utb.faculty | Faculty of Management and Economics | |
dc.identifier.uri | http://hdl.handle.net/10563/1003340 | |
utb.identifier.rivid | RIV/70883521:28120/11:43866404!RIV12-GA0-28120___ | |
utb.identifier.obdid | 43866511 | |
utb.identifier.scopus | 2-s2.0-84905115332 | |
utb.identifier.wok | 000317550000019 | |
utb.source | d-wok | |
dc.date.accessioned | 2013-07-27T14:55:11Z | |
dc.date.available | 2013-07-27T14:55:11Z | |
utb.contributor.internalauthor | Blahová, Michaela | |
utb.fulltext.affiliation | Michaela Blahová Tomas Bata University in Zlin, Faculty of Management and Economics, Centre for Applied Economic Research, Czech Republic, misa.z@atlas.cz | |
utb.fulltext.dates | - | |
utb.fulltext.sponsorship | The author is thankful to Czech Science Foundation in the Czech Republic (GA CR) No. 420/09/1739 for financial support to carry out this investigation. | |
utb.fulltext.faculty | Faculty of Management and Economics | |
utb.fulltext.ou | Centre for Applied Economic Research |