Kontaktujte nás | Jazyk: čeština English
Název: | Competitive intelligence and competitive abilities of enterprises | ||||||||||
Autor: | Brázdilová, Miroslava | ||||||||||
Typ dokumentu: | Recenzovaný odborný článek (English) | ||||||||||
Zdrojový dok.: | E+M Ekonomie a Management. 2005, vol. 8, issue 4, p. 47-54 | ||||||||||
ISSN: | 1212-3609 (Sherpa/RoMEO, JCR) | ||||||||||
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Abstrakt: | This contribution deals with a method used for increasing competitive abilities of enterprises. It is called competitive intelligence and is used in western countries for quite a long time. Competitive intelligence (CI) is based on acquisition of open information sources, their analysis and using its conclusions to planning and to support decision making. A big emphasize is on mining public information sources which have to be collected only by legal ways. Finally, contribution points out to problems connected with CI implementation. Reasons leading to unsuccessful practising this method could be inappropriate specification of information needs, reluctance to communicate information and inefficient information flows. | ||||||||||
Plný text: | http://www.ekonomie-management.cz/archiv/vyhledavani/detail/223-competitive-intelligence-and-competitive-abilities-of-enterprises/ | ||||||||||
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