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Destination branding as an effective economic tool for increasing awareness: Czech Republic case study
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| dc.title | Destination branding as an effective economic tool for increasing awareness: Czech Republic case study | en |
| dc.contributor.author | Vaculčíková, Zuzana | |
| dc.contributor.author | Tučková, Zuzana | |
| dc.contributor.author | Jomardyan, Arsen Samvel | |
| dc.relation.ispartof | International Advances in Economic Research | |
| dc.identifier.issn | 1083-0898 Scopus Sources, Sherpa/RoMEO, JCR | |
| dc.identifier.issn | 1573-966X Scopus Sources, Sherpa/RoMEO, JCR | |
| dc.date.issued | 2020 | |
| utb.relation.volume | 26 | |
| utb.relation.issue | 4 | |
| dc.citation.spage | 453 | |
| dc.citation.epage | 455 | |
| dc.type | article | |
| dc.language.iso | en | |
| dc.publisher | Springer | |
| dc.identifier.doi | 10.1007/s11294-020-09804-1 | |
| dc.relation.uri | https://link.springer.com/article/10.1007/s11294-020-09804-1 | |
| utb.faculty | Faculty of Management and Economics | |
| dc.identifier.uri | http://hdl.handle.net/10563/1009957 | |
| utb.identifier.obdid | 43881350 | |
| utb.identifier.scopus | 2-s2.0-85092202835 | |
| utb.identifier.wok | 000575725400001 | |
| utb.source | j-scopus | |
| dc.date.accessioned | 2020-10-23T10:40:54Z | |
| dc.date.available | 2020-10-23T10:40:54Z | |
| utb.contributor.internalauthor | Vaculčíková, Zuzana | |
| utb.contributor.internalauthor | Tučková, Zuzana | |
| utb.contributor.internalauthor | Jomardyan, Arsen Samvel | |
| utb.fulltext.affiliation | Zuzana Vaculčíková 1, Zuzana Tučková 1, Arsen Samvel Jomardyan 1 1 Tomas Bata University in Zlín, nám. T.G. Masaryka 5555, 760 01 Zlín, Czech Republic | |
| utb.fulltext.dates | - | |
| utb.wos.affiliation | [Vaculcikova, Zuzana; Tuckova, Zuzana; Jomardyan, Arsen Samvel] Tomas Bata Univ Zlin, Nam TG Masaryka 5555, Zlin 76001, Czech Republic | |
| utb.scopus.affiliation | Vaculčíková Z., Tomas Bata University in Zlín, nám. T.G. Masaryka 5555, Zlín, 760 01, Czech Republic; Tučková Z., Tomas Bata University in Zlín, nám. T.G. Masaryka 5555, Zlín, 760 01, Czech Republic; Jomardyan A.S., Tomas Bata University in Zlín, nám. T.G. Masaryka 5555, Zlín, 760 01, Czech Republic | |
| utb.identifier.jel | M00 |
