Kontaktujte nás | Jazyk: čeština English
dc.title | Factors influencing on-line buying behaviour in the Czech Republic: E-shop selection criteria | en |
dc.contributor.author | Pilík, Michal | |
dc.relation.ispartof | Innovation Vision 2020: Sustainable Growth, Entrepreneurship, and Economic Development, Vols 1-4 | |
dc.identifier.isbn | 978-0-9821489-8-3 | |
dc.date.issued | 2012 | |
dc.citation.spage | 1621 | |
dc.citation.epage | 1629 | |
dc.event.title | 19th International-Business-Information-Management-Association Conference | |
dc.event.location | Barcelona | |
utb.event.state-en | Spain | |
utb.event.state-cs | Španělsko | |
dc.event.sdate | 2011-11-12 | |
dc.event.edate | 2011-11-13 | |
dc.type | conferenceObject | |
dc.language.iso | en | |
dc.publisher | International Business Information Management Association (IBIMA) | en |
dc.subject | internet | en |
dc.subject | online buying behaviour | en |
dc.description.abstract | The paper deals with internet buying behaviour in the Czech Republic. Any research couldn't be done to know that the main factor for using the Internet for buying products and services on B2C markets are price and convenience for customers. This paper presents semi-results of project financed by Czech Science Foundation P403/11/P175: The factors influencing customer's on-line behaviour in e-commerce environment on B2C and B2B markets in the Czech Republic and it is focused especially e-shop selection criteria - technical, psychological, demographical and other. Almost 90 % of respondents use e-shops for buying products in Republic. 55 % of them use Internet for buying regularly and 35 % only irregularly. 10 % of respondents haven't use e-shops yet. | en |
utb.faculty | Faculty of Management and Economics | |
dc.identifier.uri | http://hdl.handle.net/10563/1003306 | |
utb.identifier.rivid | RIV/70883521:28120/12:43868695!RIV13-GA0-28120___ | |
utb.identifier.obdid | 43868862 | |
utb.identifier.scopus | 2-s2.0-84896338357 | |
utb.identifier.wok | 000317549701042 | |
utb.source | d-wok | |
dc.date.accessioned | 2013-07-27T14:54:55Z | |
dc.date.available | 2013-07-27T14:54:55Z | |
utb.contributor.internalauthor | Pilík, Michal | |
utb.fulltext.affiliation | Michal Pilík Tomas Bata University in Zlín, Faculty of Management and Economics, Department of Management and Marketing, Zlín, Czech Republic, pilik@fame.utb.cz | |
utb.fulltext.dates | - | |
utb.fulltext.sponsorship | - | |
utb.fulltext.projects | - | |
utb.fulltext.faculty | Faculty of Management and Economics | |
utb.fulltext.ou | Department of Management and Marketing |